Product Club

Episode 3: The Frowning User

Episode 3: The Frowning User

This is an episode from Storyteller Tactics

Each we release two tactics from the up and coming Storyteller Tactics card deck.

We show you how our characters use the power of story to overcome challenges (and how they also help us write their narratives!)

👉 Tactics released so far

👉 Previous episodes

👉 See previous episodes.

👉 See the tactic cards released so far

Twenty minutes into the second remote test...

Ellie is guiding Aziz, a regular investor, through a beta chatbot. Cassie is watching, scribbling notes. 

Look at Aziz’s face. He’s saying “right… yeah… I see”, but he’s not stopped frowning for the last ten minutes. His eyeline is all over the place, like he’s looking for a way out. He’s leaning back, not forward. He doesn’t look comfortable. 

“So how did you find the new chat bot?” Ellie asks.

“Oh, yeah… it’s uh, yeah...” says Aziz.

“Marks out of ten?”

“Oh, yeah… um, eight I think.”

“Can I chip in?” Cassie says, acting on a hunch. “Maybe I’m being a bit dense here, but do you reckon you could still manage your portfolio without the new chatbot?”

“Yes, definitely,” Aziz shoots back. “No problem.” And for the first time, he stops frowning.

Hmmm. That’s interesting.


This week’s Storyteller Tactics

Abstraction

We know much, much more than we can say.
Wisdom is embodied and acted out before it’s ever expressed in neat soundbites. This is why stories are such a rich medium: they’re always about people doing stuff as well as saying stuff.

See the Abstraction tactic ➔

 

Stupid Questions

This is one I learned early on in my career as a journalist.
People like to look smart. They like to be helpful. So they often tell you what they think you want to hear. Clever questions just reinforce this tendency. Stupid questions get more revealing answers, if we have the courage to ask them.

See the Stupid Questions tactic ➔


Next episode: Cassie’s choice: Landscape Gardener or Cowboy Builder?

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